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Credits
Project: La Roche-Posay Lipikar shower & bath oil, Mülheim
Client: L'Oréal Deutschland GmbH
Neurodermatitis poses a particular challenge for the skin care of babies and children - especially as it belongs to the socially taboo subjects. This is a field to which La Roche-Posay has been intensively engaged for years and to which it has developed suitable products. As part of a corresponding information campaign by L'Oréal Germany, we shot a series of product videos for Lipikar shower & bath oil in which parents could share their experiences with skin care for infants affected by neurodermatitis.